Investors see brighter future for Netflix (NFLX) and forgave the past earnings as company’s stock along with some other technology gained. Shares traded at $92.40 per share gaining 3.3% over previous close and making 5% weekly gain for investors. Investors were concern about the growth and earnings prospects as Netflix stock fell about 19% this year due to high competition and slow rate of growth.

Company’s long term prospects are good, said Mark Mahaney an analyst of the capital markets. He also stated that, “This is our No.1 long idea.’’ He also wrote several reports on company’s long term prospects. Our long thesis is very much intact and we are recommending Netflix stocks for one of the longer term earning opportunities.

Company has followed its tradition of new series every Friday. This Friday Netflix will release the comedy, ‘Lady Dynamite’, featuring Maria Bamford and is being marketed as a jaw dropping comedy like Louis CK’s ‘Louie’. Mitchell Hurwitz who played same role in Arrest Development is its executive producer.

Netflix (NFLX) has been supporting its subscribers over slow speed provided by Internet service providers and it has come out openly about it by announcing Fast.com which shows current internet speed to counter claims of server’s not keeping up. We all want fast and better internet service and Fast.com just does that by showing you the current speed of internet and checkout the speed with service providers.

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Netflix has always been supporting and company has negotiated several times with service providers regarding certain speed requirements for its shows and for downloads.
Netflix sees Fast.com as a mediator between service providers and company. Company tries to give flexibility to its customers about watching their favorite programs and keeping their cost in mind.

Company is also coming out with lot more magical shows during the September season as Netflix is lone company who has rights for shows of Disney, Marvel, Lucas film and Pixar. Whole lot of magical Disney films are also coming.

Netflix is gaining momentum in the stock market whereas stocks like Google owner ALPHABET (GOOGL) and AMAZON (AMZN) are facing resistance. Netflix is trading at 2.2 % higher to its average volumes and stock is near to its 50 days high, stocks are just 29% below its all time high rate which is impressive.

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Company is delivering good returns even in European markets thank to its Hollywood and local content. Investment Bank UBS reports have concluded that Netflix is well off to better future ahead after examining the markets in U.K., Germany, France, Italy and Spain. Company is also producing more local shows now than ever. Financial Times also reported that on demand shows also needs to address 20% of local contents demands. Netflix is opposing suggested regulations by Financial Times in Europe.

Investment banker RBS has given “BUY” call to Netflix’s stock with keeping in mind target of $122 in long term future. Barron reports suggested, “Overweight” rating and set the target price of $122.